Video Production – Who Needs It & Why 0

hiring a video production company in Liverpool

I’d like to thank our Facebook followers this week for their recommendation of a local company carrying out video production in Liverpool called Zut who we’ll be getting in touch with soon to help us out with some video production projects we have in mind (we also recommend this SEO in Liverpool).

Like film production, video production involves capturing images in three different stages. The first stage is the pre-production stage where proper plans are made and the right equipment for the production process gathered. The plans include coming up with the right schedules and script-writing. The next stage involved the actual video capturing. This is followed by the post production stage where the videos go through editing process before they are released to the public.

Video production equipment

A video production can be high cost or low budget. Either way, there are some essential items one must have in order to bring forth a good end product. These include:


These are available in different types at different prices allowing you to choose what fits your budget. However, you should look at all the features available and determine whether they can help you achieve your production goals. Some of the factors to consider when choosing a video camera are the method of display and the type of shoot. Some examples of these include the internet and theater, and static and stealth respectively. The camera should also have the ability to capture high quality images as well as audio.


The best results are always produced by a 3D lighting. However, if you can’t afford that, you can opt for a camera light. You should also get a light reflector especially if the video production is a documentary.


This helps with efficient footage capture. It will make your video look professional by giving you steady images.


These include extra batteries, storage devices like memory cards or hard drives and camera bags. You should also have different lens types to capture different images and a microphone. Wireless microphone is mostly recommended due to their flexibility.

Video production tips

Start by gathering all the needed equipment and identifying the perfect location. The next step is trying out a short test before embarking on the real production. This will allow you to discover the best angles for your shoot and give you a glimpse of what the real product will look like. Make sure the audio is clear and divide the video into smaller bits when editing. This will help you identify errors more clearly. It will also make it easier to add any effects or filters you want.


With the current technology, video production can be done by any person. However, if you want good videos, you can contact any professional video producer around your area. For example, you can find an ideal company from the many dealing with video production Manchester has to offer.